FuboTV is changing the way you watch live TV by launching a new set of multicultural content bundles as part of its “Super Aggregation” strategy. Announced on February 19, 2025, this new offering lets you create a personalized TV package that matches your cultural and entertainment tastes. This step not only expands FuboTV’s lineup but also meets the growing demand for international programs, especially among South Asian viewers.
At the heart of this expansion is the Zee Family bundle, developed in collaboration with Asia TV USA Ltd. The bundle features a robust lineup of 18 linear entertainment channels that deliver programming in multiple Indian languages. These channels cover a broad spectrum of genres, from general entertainment and movies to culturally significant shows, ensuring that viewers receive content that resonates with their heritage and interests.
For example, Zee TV—the flagship Hindi general entertainment channel—has earned its reputation by offering inspiring narratives rooted in Indian culture. Complementing this, Zee Cinema provides a vast archive of Hindi films spanning genres such as action, comedy, romance, and drama. Additionally, regional channels like Zee Telugu, Zee Tamil, Zee Marathi, Zee Bangla, and Zee Punjabi deliver content tailored to specific language communities. Other channels such as Zee Kannada, Zee Keralam, &TV, Zee Anmol, Zee Classic, Zee Bollywood, Zing, Zee Talkies, Alpha ETC Punjabi, and Zee Cinemalu further enhance the package by offering a mix of music, movies, and lifestyle programming.
Below is a table summarizing the channels included in the Zee Family bundle:
| Channel | Primary Language/Focus | Description |
|---|---|---|
| Zee TV | Hindi (General) | Flagship channel with culturally resonant entertainment. |
| Zee Cinema | Hindi (Movies) | Showcases a wide range of Hindi films across various genres. |
| Zee Telugu | Telugu | Offers family dramas and entertainment for Telugu-speaking audiences. |
| Zee Tamil | Tamil | Premier channel with quality content for Tamil audiences. |
| Zee Marathi | Marathi | Beloved channel featuring popular serials and culturally rich shows. |
| Zee Bangla | Bengali | Delivers engaging programming for Bengali viewers. |
| Zee Punjabi | Punjabi | Mix of dramas, comedies, and social programming for Punjabi audiences. |
| Zee World | Multi-language/General | Provides general entertainment across various genres and languages. |
| Zee Kannada | Kannada | Offers diverse content for Kannada-speaking viewers. |
| Zee Keralam | Malayalam | Reflects Malayali culture through a varied lineup of programs. |
| &TV | Hindi (General) | Modern channel featuring trending entertainment content. |
| Zee Anmol | Hindi (General) | Showcases popular Hindi entertainment and family programming. |
| Zee Classic | Hindi (Classic Films) | Features timeless classics and iconic films that shaped Indian cinema. |
| Zee Bollywood | Hindi (Movies) | Dedicated to Bollywood films and masala entertainers. |
| Zing | Hindi (Music & Lifestyle) | Focuses on music, lifestyle, and entertainment programming. |
| Zee Talkies | Marathi (Movies) | North America’s first 24-hour Marathi movie channel. |
| Alpha ETC Punjabi | Punjabi | Offers emotional dramas, cultural programs, and music for Punjabi audiences. |
| Zee Cinemalu | Telugu (Movies) | Dedicated to Telugu films, featuring premier movie events and specials. |
In addition to the multicultural channels, FuboTV’s cricket package further enhances the viewing experience. Cricket enthusiasts can stream every ICC and IPL match live via Willow TV. This integration ensures that subscribers enjoy both premium South Asian entertainment and top-tier live sports—making FuboTV a comprehensive solution for diverse entertainment needs.
FuboTV offers flexible subscription options for the Zee Family bundle. Customers can choose between a monthly subscription or an annual plan that offers significant savings. The pricing details are as follows:
| Component | Details | Pricing/Charges |
|---|---|---|
| Zee Family Bundle (Monthly) | 18 South Asian channels with unlimited Cloud DVR and support for up to 10 screens. | $11.98 per month |
| Zee Family Bundle (Annual) | Same as above with 2 months free. | $9.99 per month (billed annually); first 12 months charged at $119.88 |
| International Sports Plus Add-on | Bundled within the package to provide additional premium content. | Included in the above pricing (with an $11.88 component noted in the annual plan) |
Todd Mathers, Executive Vice President of Content Strategy and Acquisition at FuboTV, explains, “The launch of multicultural bundles is a natural next step in our Super Aggregation strategy. We want to give consumers the ability to choose the content that truly resonates with them, all at a price point that makes sense.” In addition, FuboTV has partnered with Asia TV USA Ltd. to integrate ZEE5—currently available as a standalone direct-to-consumer app—into its platform, further enriching its multicultural content library.
By combining premium live sports with culturally diverse entertainment and flexible pricing, FuboTV is setting a new benchmark in the streaming industry. Subscribers now have the freedom to enjoy a personalized, rich, and engaging viewing experience that meets their unique cultural needs.